Friday, April 29, 2011

A Product of Products?

On a daily basis we see hundreds of ads. When we are driving, when we are at work, when we surf the internet, and the most often occurring, when we are watching TV. Because advertising is apart of our daily life so much and because society is always seeking to change for the better, society, including myself, gives in to these advertisements that speak the language of transformation. Like we talked about earlier in the quarter, advertisements do this by presenting a person of object that is physically perfect. As a result, people link that "perfect" person or object to the object that the company is selling. 

I am not going to lie and say I have never seen an advertisement and gone out and bought that product--I've done it many times and will continue to do it. I agree that we construct our identities through the consumer products but as for myself, I don't necessarily always just buy the product. If I find something appealing in an ad that I have been wanting, I do my research. I don't base my decision off of what the ad is showing me. I think since ads have become an inevitable part of our lives, society has learned to cope with these advertisements that show perfect people and we take in to consideration; this product may work for this person, but will it work for me?

Overall, I do think society has somewhat constructed their identities through the consumer products but I think we are learning to not just buy what we see, but what is best for us. 

1 comment:

  1. I am glad you are learning that we should not buy what we see, i don't know if that is true for the rest of society. i hope it is. -Evelyn 10/10

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